Regardless of whether you’re a first-time AdWords user or a seasoned online marketer, getting the right training—and certification—can make or break your online advertising efforts. So if you want to ...

Whether you’re new to Google AdWords PPC account management or have been working with AdWords for years, you may not be a certified Google AdWords Professional. It’s not required to manage AdWords ...

Google this morning announced a number of changes in the way it deals with advertising agencies around the world, from small search marketing shops to large traditional marketing household names.

If you are relatively new to PPC marketing, it’s a good idea to consider taking an online course. There are quite a few of these courses being offered, and unlike your typical blog entry or news ...