Long before the days of celebrity endorsement deals, these iconic mascots were repping restaurants and snacks.

When breaking down the difference in fast food vs. fast casual, there's one criterion that stands out pretty starkly: the mascot. Fast casual generally doesn't have 'em, but fast food mascots litter ...

Since the industry's inception, countless fast food restaurants have featured mascots. For a while, as we entered the heady 1980s, the brands behind now-forgotten fast food mascots started to punch ...

Some fast food mascots have remarkable staying power. Ronald McDonald, for example, is decades older than most of his customers today. Other mascots come and go too quickly to remember. Even those who ...

Add Yahoo as a preferred source to see more of our stories on Google. Round waffle with pat of butter on white plate - P Maxwell Photography/Shutterstock The right ...

Gidget the Taco Bell dog in 1998 photo with Hollywood sign in background. - Vern Evans Photo/Getty Images When breaking down the difference in fast food vs. fast casual, there's one criterion that ...