Google today announced that it has worked with 20 advertising partners to bring its app install analytics in Google Analytics to iOS developers. To enable this functionality, Google worked with ...

Google today announced that third-party Android developers can now link their Google Analytics account with their Google Play Developer Console to gain improved app insights. The new data covers both ...

Google Analytics for mobile is essentially a monopoly, with almost 95 percent market share on Android. But the highest-rated apps use analytics packages like Mixpanel, Kochava, and Tune’s ...

With all the new features Google Analytics has been unrolling since version 3 launched in August, the Google Analytics was in need of a new API. Just out, Google Analytics Core Reporting API is the ...

Google today announced a couple of new tools for game developers on its Android platform. These include new analytics to help developers better understand in-game player behavior, as well as a number ...

Since its launch in 2013, Chromecast has been a hit success for Google and its attempt to capture the media streaming market. Starting today, developers will get access to analytics about their Cast ...

Google announced that its Google Analytics Data Export API beta is now available. What this means is that Google is enabling developers to extend Google Analytics in new and creative ways by providing ...

Google Analytics revamped Content Experiments last summer. Now, nearly a year later, they’ve announced a new round of improvements, including API calls. The full details of the new Content Experiments ...

Besides coding and monetization, a third key component of mobile app success has lately been gaining increasing attention: analytics. Knowing who your users are, what they're doing with your app, how ...

At this week's big Google Cloud conference, Google Next '23, executives at the tech giant made numerous announcements and forward-looking statements to help developers and IT managers plan for future ...

The open-source web analytics Umami v3 offers a new interface, cohort analysis, and pixel tracking. However, MySQL support ...