Google's John Mueller advises using semantic HTML. Though not a ranking factor, it helps search engines understand content and boosts accessibility. Semantic HTML gives meaning and structure to web ...

Google’s John Mueller, in an SEO Office Hours session, answered a question about whether the <article> semantic HTML element has an impact on Google. John answered the question directly but there is a ...

Structured data is a core SEO tactic. Not only does it remove a layer of ambiguity for search engines (they don’t have to infer what a piece of data is; you’re telling them outright), it’s also the ...

Yesterday's promise of the semantic web remains largely unfulfilled -- machines still aren't very good at understanding the code they're rendering. Thankfully, microformats are changing that.

Google has given its Web search engine an injection of semantic technology, as the search leader pushes into what many consider the future of search on the Internet. The new technology will allow ...