When it comes to communication, words get it done. Words can sell, excite, inflame, prompt sacrifice, mend hearts, and that’s not even the beginning. People remember leaders for their words. The right ...

“Ohio.” “Brat.” “Cringe.” “Weird.” Coconut emojis. Viral memes are omnipresent this campaign season, distilling concepts, images and ideas into simple, replicable formats that spread rapidly online.

The contents of this article are a pragmatic, simplified, and adapted version of John Austin’s (1962) work on speech act theory (SAT), first presented at Oxford University between 1951 and 1954 and at ...

In a previous post, I examined the psychological power of conjunctions, especially that warm, fuzzy, inclusive conjunction: and. Here we expand our focus to the psychological power of words in general ...