As we step further into a post-cookie era, cross-channel performance and visibility is a growing focus for businesses. This is made even more apparent with the blocking of third-party cookies on ...

Google is making a bigger push into the booming retail media business through a tie-up with Criteo, according to a press release. This is the search giant’s first partnership focused on onsite retail ...

Google is launching a beta program that allows advertisers to activate Microsoft automated bidding within Search Ads 360 bid strategies. Why we care. Enterprise advertisers can now optimize their ...

Google announced a number of updates to Google Ads at Think Retail yesterday, including the global rollout of AI Max for Search campaigns, new Google Merchant Center features, AI updates to Asset ...

Google Ads is currently having issues with advertisers being able to fully access and control their ads within the advertiser console. Google confirmed the issue at 7:53 pm ET today. What Google said.