Chatbots, however useful, are all talk and no action. AI agents, by contrast, are supposed to be able to take actions ...

Specifically, the research points to the key characteristics of a high-performing CFO: • They maximize AI and automation to ...

Instead of heavy discounts that cut into margins, reward loyal shoppers with small perks - early access to new items, bundled ...

Rival, a fast-growing global marketing research and consulting firm, and Imperial Business School, the business school of ...

According to a series of leaked internal documents viewed by Reuters (subscription required), Meta exposes its 3.5 billion ...

I urge us to use AI, push it, break it—but never let it replace the human authenticity that makes us good at our jobs.

Advertising costs are climbing faster than premium growth at some major auto insurers, pressuring expense ratios and ...

Contactless interactions are driving QR code advertising adoption. Learn how brands are leveraging technology for safe and ...

The European Union wants Google to dismantle its European-based ad-tech business, which it has deemed a monopoly, but the ...

Celtra, trusted by global leaders like Nike, Spotify, Lyft, Unilever, and adidas, wins the 2025 Netty Award for Best ...

New funding round values Alembic, which helps brands show links between marketing activity and business results, at $645 ...

The Old Central City District in Huntington is getting into the holiday spirit. Their Christmas celebration is lining up with ...