Overview E-commerce analytics requires a unique blend of marketing metrics, customer behaviour analysis, and ...

Ecommerce is booming in India, but logistics, payments, and fulfillment remain complex. Shiprocket simplifies this with ...

Center Parcs has completed an overhaul of its marketing leadership team with three senior appointments, as the business ramps up investment in its brand.

Discovery, comparison and conversion can now take place in one conversation, making chat a complete buying environment.

Here are six common reasons behind the downfall of e-commerce marketing campaigns. Many sellers believe digital marketing tools make developing a successful e-commerce campaign easy. For example, they ...

Jumia’s US SEC disclosures show that 52.9 percent of its workforce as of December 2024 comprised marketplace operations and ...

Few entrepreneurs have experienced the rapid evolution of fashion e-commerce quite like Samuel Onuha, the Dutch founder of ICON Amsterdam. Since launching his brand in 2018, he has built it into a ...

For years, consumer platforms have engaged in forced opt-ins, buried opt-outs, and misleading prompts to trick users into ...

After 20 years as president of marketing and software company SmartEtailing, later rebranded as Workstand in 2023, Ryan Atkinson resigned in late October. He is succeeded by long-time vice-president ...

Looking for the best Klaviyo email marketing agencies in the US? The right partner can transform your customer engagement, streamline automation, and drive serious ROI. This list highlights ...

Tata Digital is undergoing its third major strategy overhaul, led by new CEO Sajith Sivanandan, who is shifting the company ...